Organic Traffic vs Paid Traffic! What are the pros and cons?

In the previous article, we went through 10 of the most popular questions regarding SEO! Now we’ve thought to take it to the next level and go through each question and analyse it in more detail. Today we’ll talk about the difference between organic SEO and paid traffic as well as the advantages and disadvantages […]
9 + 1 SEO Questions & Answers

Some people when they first start engaging with SEO services or they’ve been in internet marketing for a fair amount of time, tend to know some basic rules, terms, and generally some critical things regarding this matter. These things though can be a bit blurred as time goes by and due to the fact that […]
What can retail businesses do to adapt during the coronavirus crisis?

Coronavirus or COVID-19, has changed everyone’s lives, since its outbreak in Wuhan, China. World Meters indicates that there have been 203,569 cases of people affected by the virus and a total of 8,225 deaths. These are alarming results… and it will get worse if we don’t act on a personal level! Governments around the world […]
Why Local SEO Cyprus Services is Your Ultimate Key to Online Success

Introduction Search Engine Optimization, otherwise known as SEO is without any doubt the most powerful tool for a business that already has an online presence and is looking to increase its traffic and sales. Here at DomainStar, we recommend focusing entirely on local SEO Cyprus Services, taking into consideration that you provide local services and […]
How to Rank in 2023: The SEO Cyprus Checklist

As it is, it’s hard enough to explain to people who are unfamiliar with SEO Cyprus practises how to rank a website on the top pages of the search engines. Let alone, that in the competitive industry and world we are living in, to do well you need to have extensive knowledge on a wide […]
Why are buyer personas important for your company’s digital marketing strategy?

If you have been involved in the marketing world during the past 5 years, you have probably heard of the term ‘Buyer Persona’. Most companies believe that they have identified and understood their Buyer Persona/s, but when the questions kick in, they are surprised of the outcome! If you have landed on this blog post […]
The most important pillars of an effective SEO Cyprus strategy

It is widely known and proven, that when SEO is performed at its maximum capacity, it will increase the number of organic leads into your website and therefore the number of potential customers & sales. Therefore, if you are a company without an SEO strategy, then it means that you are missing out on your […]
SEO: What is it and how can it help organically transform users into potential customers

Search Engine Optimisation, also known as SEO, is a digital marketing technique that uses the practice of increasing the quantity and quality of traffic to your website through organic search engine results. By organic search engine results, I mean by ranking at the very top of Google, Yahoo, Bing etc. In addition, SEO Cyprus is […]
What Makes a User Friendly Website in Cyprus?

As time passes more and more Cypriot businesses consider having a presence in the online world. As Blue Corona stated, in a 2019 online study, “Between 70-80% of people research a company online BEFORE visiting the small business or making a purchase with them.” This implies that part of the online success of any business depends on how ‘good’ their […]
Inbound Marketing: 3 Ways It Can Benefit Your Business

What is Inbound Marketing? The term inbound marketing has become more and more popular in the marketing/advertising world over the past years. Inbound marketing is defined as a business approach that attracts users/customers by creating content and experiences which are valuable and tailored for the end customer. While the traditional outbound marketing spams and interrupts […]