Digital Strategy
Digital Strategy
= Your Company's BackBone!
The digital marketing strategy document will be the backbone of your company’s marketing initiatives. It will outline in detail what will happen and what will be delivered in each phase/stage of the project.

Set your strategy, make more of your budget, achieve better results.
Whether you employ an internal digital marketing team, or you have outsourced parts of your digital marketing to specialist agencies/freelancers, we can assist with putting all the puzzle pieces together and work with you to custom develop your company’s digital marketing strategy.

A Holistic
Marketing Approach
We offer the complete marketing package, from SEO and Paid Media to Web-design! DomainStar’s team consists of highly experienced enthusiastic experts in digital marketing and are ready to undertake your projects and deliver solid data driven results.
Web Design
Step up your business’ online presence with a sleek and user friendly website. Our developers will tailor your website to your needs.
Google Ads
A highly cost-effective advertising method which can be applied on both search engines and websites. Pay every time a user clicks on your ad.
Organic SEO
Step up your business’ online presence with a sleek and user friendly website. Our developers will tailor your website to your needs.
Email Marketing
Reach your target audience with attractive and GDPR compliant email designs, tailored to their specific needs & objectives.
Facebook/Instagram Marketing
Engage with your followers in the social world and convert them into recurring clients.
LinkedIn Marketing
Engage with your followers in the social world and convert them into recurring clients.
Data-Driven
Digital Marketing Process
We provide our clients with a bespoke digital marketing strategy that will solve your business challenges. Check out our process!

KPIs
- What does success look like?
- What should you be tracking and measuring to evaluate digital performance and Return on Investment (ROI)?

Target Audience
- Who are your target audiences?
- Where do they hang-out on various digital platforms?
- What are their needs and behaviors?
- What are their interests?

Competitor Matrix
- Who are your competitors?
- What is their market share?
- How can you use digital marketing to get ahead of the competition?

Channel Mix
- What is the best digital media channel mix (social media, SEO, Google Ads, Email Marketing) to ensure an effective and cost-efficient result that aligns with business objectives and KPIs?
- How do you map different media channels with the consumer decision journey?
- What is your optimal paid, earned, and owned media budget?

Content
- What content should you develop?
- Do you have enough content to attract and engage with the right audience?
- How can you use audience data and insights to develop content and customer messaging?

Roadmap
- How do you implement your digital marketing strategy for an ongoing success?
- What does a short-term and a long-term plan look like?
- What is the best way to govern a digital roadmap?
FAQs
- Digital Marketing Strategy
A digital marketing strategy outlines in detail the project plan, phases, and accompanied actions/tasks that will enable you to reach your desired goals and objectives. Reach out to us to help you with your digital marketing strategy in Cyprus.
Times are changing… All the world is now connected online. Your business needs to have an online presence in order to communicate and sell your products or services to your target audience. We can help you plan and achieve your online goals with a comprehensive digital marketing strategy.
A digital marketing strategy in Cyprus depends on the client’s objectives and budget. The minimum duration is 6 months.

Charalambos Pilakoutas Group
We are very happy with DomainStar’s SEO services and the amount of organic traffic coming to our website! Thank you for the amazing work guys! Highly recommended to anyone looking to boost their rankings in Google.
Stalo Pilakouta

Mcmillan Woods
Pavlos and DomainStar’s team have been a pleasure to work with. McMillan Woods’ website is now ranking for a variety of competitive keywords in Google’s search results and this is just the start. Highly recommended SEO agency! Thanks again for the amazing work.
Angelos Aristodemou

Clarks Cyprus
We are very happy with DomainStar’s social media management & marketing service. Pavlos and his team are very professional and deliver on time. I was really impressed with their lightening quick understanding of our company brand and ability to produce original, clever, and meaningful posts every week. Highly recommended digital agency!
Phivos Nicolaides

Resilient Lives
We would like to say a hearty thank you for all the amazing work on our website. We are so pleased with the results and we really appreciate the love and hard work you put in. DomainStar is higly recommended for any online/digital needs you may have. Thanks again for the amazing work!
Eleana Hadjimina

Aes Ambelis Winery
DomainStar is an amazing company to work with as they are always responsive and willing to go the extra mile to get the job done right and in a timely manner. A very reliable and intelligent team. We contacted a number of digital agencies to create our new website and it was clear right away that DomainStar was the right choice. Thank you again Pavlos and team!
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Marathon Distributors
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N.PSARAS Construction
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Occhio Hospitality Group
Thank you DomainStar for the outstanding professional job you did for us! Occhio Hospitality Group highly recommends you for the quality and professionalism that we experienced every step of the way! I look forward to a long-lasting relationship!
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P&M Insurance Brokers
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AROSAL
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Arofat Salayeva

Wealth Hosts
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