SEO for WordPress: 8 Actionable Steps that are definitely required

WordPress SEO

WordPress is among the most popular content management systems in the world.  It’s open source, free, and SEO-friendly. However, simply using WordPress doesn’t guarantee your website will rank No. 1 on Google. You still need to follow best practices and provide real value to users. Below we outline the 8 actionable steps that will help […]

What is Search Intent in Keyword Research? A Complete Guide

keyword search intent

Search intent is the reason why someone makes a search query on a search engine such as Google or Bing. Search intent should not be confused with keyword, as keyword is what the user types in the search box while search intent is the reason why he’s making this query. In this article, I am […]

How to do a Keyword Research for SEO? 3 Simple Steps

Keyword Research

Keyword research is an important step in the SEO process that helps you to identify which keywords your target audience is using, and how to tailor your content strategy to their needs. This enables you to get more relevant organic traffic from search engines like Google, Bing and Yahoo!. Not doing keyword research is like […]

Website Redesign SEO Checklist: Relaunch Your Site Without Losing Rankings

seo strategies

Redesigning a website can both be a blessing and a curse! A website redesign can improve the appearance, conversion rate, visitor experience, and other aspects of your site. A redesign, on the other hand, can really affect your search engine rankings and traffic. In this guide we are going through the steps of a redesign […]

How To Improve SEO: Strategies To Try First

There are so many factors affecting SEO performance and so many different threads to be overcomed. How do you know where to dedicate your time and effort in order to have significant results on your KPIs and demonstrate progress? Every project in your SEO strategy should have a clear end goal, and there’s a very […]

Why are Backlinks important for SEO?

With the changing trends of page ranking and the focus being on E-A-T (Expertise, Authoritativeness, and Trustworthiness), SEO backlinks are one of the most important elements in getting a website to the top of the rankings. Google has been measuring a website’s trustworthiness based on the backlinks it detects from other domains.  Backlinks make it […]

Προγραμμα επιχορηγησης μικρομεσαιων επιχειρησεων για την ψηφιακη τους αναβαθμιση 2022

Το πρόγραμμα ψηφιακής επιχορήγησης, που ανακοινώθηκε από την κυπριακή κυβέρνηση, καλύπτει μέχρι και 50% του επιλέξιμου προϋπολογισμού, με ανώτατο όριο επιχορήγησης τα 50.000 ευρώ. Το Υπουργείο Ενέργειας, Εμπορίου και Βιομηχανίας ανακοίνωσε στις 27 Σεπτεμβρίου 2022 πρόγραμμα ενίσχυσης των μικρομεσαίων επιχειρήσεων, στο πλαίσιο της ψηφιακής τους αναβάθμισης. Δικαιούχοι της οικονομικής ενίσχυσης είναι: Ήδη υφιστάμενες μικρομεσαίες επιχειρήσεις […]

Google Makes It Easy To Create Video Ads

Ever thought about creating Video ads? For most people video ads are frustrating or annoying, but for businesses… oh boy it’s heaven! And what a better way to do it using Google Ads and its updated templates! Yes, you’ve heard right – businesses can now produce video advertising in just a few minutes.  Google has […]

How does SEO work?

As you already know, SEO is one of the most important factors when you want to boost your website’s traffic, and implementing a good optimization strategy will help you rank higher and convert more searches into actual clients. SEO or else Search Engine Optimization, is the process of making your website appear as high as […]

SEO Tips: 5 Simple Ways to Boost Your Rankings Today

Optimising your website to improve your search engine rankings is an important element in maintaining your website.  Usually many small and medium-sized business owners don’t have the time to dedicate to regular SEO maintenance or studying the newest in what works and what doesn’t, therefore, we’ve come up with this list of quick recommendations to […]