Web design is constantly evolving and changing, but some web design trends stick around while others fade away. In this post, we’re going to round up 10 of the most important trends that are shaping web design in 2022 and what we can expect to see in 2023. These web design trends will not only help you get an idea of what’s happening right now but also give you an idea of where things might go next year and beyond!
Integration of Virtual and Augmented Reality
Virtual reality (VR) and augmented reality (AR) are growing in popularity, with more and more companies integrating this technology into their websites. Here’s a quick look at how you can use these tools to enhance your website’s user experience:
- VR is used to create simulated worlds that users can interact with. This type of immersive experience makes it possible for people from all over the world to meet each other virtually, share ideas and collaborate on projects together. It also allows businesses looking for new ways of selling products or services access to customers who may not be able to visit their physical locations.
- AR involves using digital images superimposed on top of real-world objects as part of an interactive experience — think Pokémon Go! Although its popularity has declined since its release in 2016 due to lacklustre updates (iPhones don’t have enough processing power), there are still plenty of opportunities available if done right!
Mobile First Design
A mobile first design is a responsive design. Responsive design is a website that adapts to the screen size of your device. A responsive website will look good on any size screen, from desktop PCs down to smartphones and even smaller devices like tablets or phablets (a cross between a phone and a tablet).
Mobile-first design has become increasingly important in recent years due to two main factors: people are using their phones more often than ever before; and there are more smartphones in use than any other type of device. Mobile usage accounts for nearly 70% of all digital traffic worldwide, while desktops only make up 20%.
You can always read more about the importance of a mobile-first design by navigating to the importance of having a mobile-friendly website for your business.
- Responsive websites adapt to different screen sizes.
- Responsible design is the best way to create a great user experience.
- Responsive design is more than just resizing images, it’s about creating a website that works well on any device and looks good on any device too!
A Focus on Security
You might be thinking, “What is a Content Delivery Network? And why should I care about it?”
A CDN is a service that stores your website’s files on servers around the world, so that users can access them quickly and efficiently. It also helps to reduce load times and improve security by caching content closer to where it will be accessed. This means that if someone accesses your site from London, they’ll get their files from London instead of Australia–and this speeds up page loading time considerably!
At DomainStar we are huge fans of Cloudflare.
Animation and Video Content
Animation and video are an excellent way to engage your users. You can use them to explain a process, provide an overview of your product or service, show how something works in real life, or even just entertain people with funny animations.
Animation is especially useful for educating users about complex products or services. If you have a lot of technical information that needs explaining in order for someone to understand what you do, then animation might be the best option for explaining it all!
Video can also be used as part of this strategy – it’s not just about having an animated character on screen talking at them; videos can be used effectively when combined with other elements such as text boxes or images that illustrate certain points along with spoken narration from whoever’s talking (and maybe even some music).
Live Video Integration
Live video is an emerging trend and it’s a great way to engage with customers. Live video allows you to build trust, relationships, and provide better service.
Live video can help you build your brand by making it more human, authentic and relatable. Live streaming helps people feel like they’re actually talking to someone who will listen and respond instead of just reading through comments on social media or emailing customer support inquiries into a black hole (which may not even receive a response).
Live streaming also allows businesses to connect directly with their audience in real time as opposed to waiting for them to come back online at some later date – this gives businesses an opportunity for instant feedback from their customers which makes it easier for them get customer insight into what people want from brands like yours!
Artificial Intelligence (AI) Integrations
AI is the future of web design, and it’s not just AI that will be integrated into websites. Chatbots are also expected to play an important role in how we interact with our sites and apps.
AI can help create more engaging and interactive websites that are responsive to user needs, as well as ones that are relevant to them. This means better user experience overall because the site or app doesn’t just present information but gives users what they want when they want it (and don’t even think about trying any funny business).
Bigger Fonts, More Images and Less Text on Pages
You may have noticed that websites are getting bigger and bigger. In fact, the average web page size has increased from 1 MB in 2010 to 2 MB in 2017!
This trend is likely to continue as designers experiment with new ways of presenting content on the web. Bigger images mean more information can be conveyed in less time by using visual metaphors instead of text. Think about how Instagram has become an important platform for sharing stories or how Pinterest makes it easy for users to find inspiration for their next project (and even purchase products).
In addition to being able to convey more information through visuals than text alone, images also allow you flexibility when designing your site because they can be scaled up or down without losing any quality–unlike text which requires resizing if you want it displayed differently than its original size
Web designers and developers are always looking for ways to make their websites more interactive and engaging. This has led to an increasing use of HTML5 and CSS3 in web design projects. These two technologies have become very popular in recent years because they allow you to create beautiful designs without having any specific coding skills or knowledge about programming languages like Java or C++ (which have traditionally been required for building websites).
In conclusion, based on the web design trends of 2023, the future of web design looks bright. There are plenty of exciting new trends emerging that will shape the way we interact with our websites and applications. Contact us today to design your new website.