Web analytics is crucial for the expansion of a business website because it provides insights into your visitors’ behavior within your site. While there are numerous online analytics solutions available, Google Analytics is the most popular and widely used!
With Google Analytics you can monitor and get an understanding of your customers’ behaviour, user experiences, online content, device performance and other facts you didn’t know, as well as develop a successful business strategy to boost your results.
Here are 10 reasons why Google Analytics is your go-to Performance Measurement Tool!