S.Z.ELIADES LTD is the official importer of Clarks shoes in Cyprus. Clarks is a British retailer selling shoes & accessories internationally. S.Z Eliades approached DomainStar with the need to create brand awareness online and promote all of the offers from all the stores around Cyprus. We provided the following services:
- Social Media Marketing Strategy
- Content Creation
- Ads & Performance Management
What we achieved:
Social Media Marketing Strategy
After extensive internal research and various meetings with S.Z Eliades team, we developed a social media strategy which mainly focused on competition analysis, campaign timeframes, target audience/s definition as well as the budgeting for the paid ads. The main objective set was brand awareness towards specific target audiences
Following the brand’s guidelines and the strategy previously created by our team, we created a consistent monthly plan. The content created for S.Z Eliades ranged from banners, explanatory videos, informational videos, promotional videos, competitions, and animations.
Ads & Performance Management
DomainStar created, managed, monitored and optimised S.Z Eliade’s campaigns. Custom end of month reports were provided to S.Z Eliades team in order to understand the progress made against the agreed KPIs.
We are very happy with DomainStar’s social media management & marketing service. Pavlos and his team are very professional and deliver on time. I was really impressed with their lightning-quick understanding of our company brand and ability to produce original, clever and meaningful posts every week. Highly recommended digital agency!