Buy Sell A Watch

Overview

BuysellaWatch is a high-end watch trader, trading internationally. They approached DomainStar in need of a fast loading, responsive website along with a holistic digital marketing strategy including Search Engine Optimisation (SEO) and Social Media Marketing. We provided the following services:

Deliverables

  1. Digital Marketing Strategy
  2. Website Design & Development
  3. Search Engine Optimisation
  4. Content Creation
  5. Ads & Performance Management

What we achieved:

400k

People Reached

19K

Organic traffic

1.2m

Impressions

36k

website traffic

Digital Marketing Strategy

The Digital marketing strategy included modules such as competition analysis, buyer persona definitions, SEO timeframes, Social Media timeframes, Design Creatives suggestions, ads & budgeting.

Roadmap

Website Design & Development

Having in mind the client’s main target audience, we designed and developed a brand new website to be used as the main central channel of the client’s online presence. The website acts as a catalogue for the client to share with potential buyers. Moreover, the website is fully responsive and fast loading.

Search Engine Optimisation (SEO)

We have implemented our Search Engine Optimisation (SEO) formula on the client’s website for 12 months. This includes both on-page and off-page tactics. The results speak for themselves!

Content Creation

Content created for BuysellaWatch range from landing pages, to banners, to explanatory videos, promotional videos and animations. Monthly calendar plan including all agreed posts has been created for each month, and the content is tailored to the target audience.

Ads & Performance Management

DomainStar created, managed, monitored and optimised Buy Sell A Watches’ campaigns. Custom end of month reports were provided to the client in order to understand the progress made against the agreed KPIs. 

Client Testimonial

DomainStar was quick to grasp a pretty loose specifications document and produced a clear proposal that addressed all of the agreed features, both for our website and our digital marketing strategy. Once given the go-ahead, they delivered the project in the timescale discussed and were responsive to client input at all times. I loved the fact that they only took less than an hour to respond to any of my needs! This is what we are all after at the end of the day! Moreover, our website sales increased by 30% since they started implementing BuySellAWatch’s digital marketing strategy. They are amazing and I highly recommend them for the creation and promotion of your website!

Maria Eugster
Business Development Director

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